Neodata Group researches, creates and develops innovative and customizable technologies for the collection, management and use of Big Data. We accompany Brands, Publishers, Media Agencies and Broadcasters in their Digital Strategy.

Our solutions

exaudi Audience Platform

Your Audience, accessible and manageable from one place

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ad.agio ad server

Multichannel digital adv from a single interface

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contexto

Contextual Advertising and Contextual Targeting

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Addressable TV

Real-time digital television inventory

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Data Lake

Quick and easy access to all your data, already integrated

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Data Consulting

Our Big Data know-how at your disposal

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Neodata Lab

We apply intelligence to data

We explore the world of Machine Learning and Artificial Intelligence, creating prototypes in the field of Data Science applied to real-world data and situations.

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Next gEneration System for Strategic Insights Explotation

NESSIE – UPA Data Lake

NESSIE is the first system for consortium management of big data: a Data Lake in which player companies bring together their information to enrich it and create less anonymous Audiences, better profiled and more actionable for their digital platforms.

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exaudi Audience Platform

Certification Program

Our certified partners gain full ownership of our know-how on the use of data in the Digital Industry. They can exploit the full potential of the data in their possession autonomously thanks to mastery of the exaudi Audience Platform, an advanced and constantly evolving tool to meet your needs and those of the market.

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Trusted by

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Neodata led our Group into the Digital Advertising logic. Their Support continues now both at an operation and training level

Laura AiraghiMarketing Director – OPQ
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Neodata is the one-stop shop for the Adv Management on Digital Platforms. They are a reliable team, and their solutions are solid

Andrea GiovagnoniCTO – RDS
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We have chosen Neodata’s Data Lake to be able to take faster Data-Driven decisions and to reduce costs

Rossella MunafòHead of Marketing - Certilogo
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I am proud to have the opportunity to work with several customers who joined the NESSIE Project in their digital transformation process and in the development of successful Use Cases through exaudi Audience Platform

Marco BrusaManaging Director - GroupM Italy
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Neodata responds to our needs developing an ad hoc system. It has been a very well-done job

Massimo GarzulinoFounder & COO Smiling.video
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We had 3 goals in the project with Neodata. We have reached 4!

Anthony SeifertChief Information Officer Group & Alliance Manager – Valuement Group
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By the end of 2020, NESSIE’s Data-based profiled Audience is valued 20% of our Media Planning Budget. And its growing fast

Matteo GiarrizzoHead of Media - Henkel